---
title: "Wholesale or B2B sales"
---

Having this feature on lets you turn your Bolder site into a B2B platform for wholesale sales or differentiated sales to selected customers.

To start operating this way, you will need to set up your customer groups and price lists.

## Customer groups

Group and organize customers who share common characteristics.

Here you can set up exclusive commercial terms for each group and its members. [**See here**](/en/wholesale-b2b/grupos-de-clientes) **how to set up your first customer group.**

*Our recommendation for the first setup is to use your own users as a test before adding your final customers. When you add a customer to a group, a notification is sent automatically so they can activate their account and get this wholesale access*.

  

## Price lists

All Bolder products have public prices, visible to the general public of your store.

Price lists let you assign **special** prices for **all or some** products in your catalog. [**See here**](/en/product-catalog/listas-de-precio) **how to set up your first price list.**

> **Info**
>
> Customer groups are linked to price lists, so only those users will see and have access to the prices of that particular list when browsing your catalog pages, instead of the prices for the general public.

## Wholesale access

Now that you have created your customer groups and their price lists, users must **log in to your store** to see the differentiated information.

Each user will have to activate their account to log in, and the invitation for this is sent automatically when they are added to a customer group.

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