Cyber
Black Friday 2025
Cyber has become one of the most anticipated events of the year. Black Friday, as the last online event of the year, is also a great opportunity to boost sales with special offers and discounts. That is why we are sharing the news and general recommendations so you can prepare everything ahead of time and set the trend on this day.
News and recommendations for your Bolder store
🔥High Performance Mode
For events like these, where traffic grows and conversion opportunities multiply, having the right tools makes the difference. High Performance Mode is a feature designed to power up your ecommerce when you need it most.
When you turn it on, your site’s performance is automatically optimized: it turns off secondary features, enables a more efficient cache system and focuses resources on product pages.
All of this means smoother browsing, even during peak traffic, ensuring a fast shopping experience without interruptions. See how it works and how to turn it on here.
🔥Sale price countdown
Scheduled sale prices is a feature that lets you schedule the start date and time of the sale prices of your products, as well as their end. And that’s not all: you can also optionally show a counter in your store that shows how long that sale price will remain active. See here how to turn it on and how it works
🔥Scheduled sections
Waiting until midnight, and crossing your fingers that the internet cooperates while you make multiple changes in your store, is a task for the brave.
To ease the load of all the Cyber tasks, we implemented Scheduled sections, so you can set up galleries or specific sections of your store ahead of time.
This option is only available for stores using the Nordico 2 theme, without custom development. See how it works in detail here.
🟢 Change to cart and order duration
Under online commerce regulations, the price shown in your store must stay the same at the moment the customer completes the purchase. As an administrator, you can set how long that price and the carts will be honored. If you make changes, make sure to update them clearly in your store policies. See more information here.
🟢General store information
Remember to update your store information to follow the main best-practice recommendations for ecommerce: business hours, delivery windows, shipping and pickup information, customer service contact, campaign terms and conditions, purchase terms and conditions, and active payment methods.
🟢Product updates
Products and services are the stars of this event, so it is essential to keep the information, description and price of each one up to date.
See more about best practices and legal aspects.
🟢Product grouping
For all actions related to Cyber products, we recommend working with product groupings, either through a collection or tags, so it is easier to make all the changes. You can do this from the panel, or in bulk directly in the matching collection/tag using a spreadsheet that only includes id and title. See more about assigning products via bulk upload
🟢Product stock
Make sure to keep the stock of your products up to date as planned for this campaign. Update it using the same method you have used so far, but focus especially on the new collections or tags. Before making changes, remember to back up your information.
If you work with stock syncs, you can keep them active and/or manage the linked warehouses and branches to decide whether they will all stay active or whether you will work with a specific one during this period.
🟢Sales
There are different ways to work with sales (an actual price reduction on a product, not to be confused with promotions). Make this update the same way you have done it so far, but now focus on the new collections or tags you created. Remember to back up your information before making changes.
If you currently work with a price sync integration, we recommend turning it off during the campaign period, because when you change prices, those changes may be erased when the sync runs. We suggest checking this before making any change.
🟢Promotions
A promotion is a broader advertising campaign that can include several different offers on specific products or services. Activating specific promotions for this campaign can be a great way to increase your conversion rate.
You can create automatic promotions, with a code or link, tied to a delivery method or to choosing a payment method. Learn more about promotions
🟢Volume discounts
Take advantage of the high Cyber traffic by offering Volume discounts. Encourage your customers to buy more units at a better price and increase the average ticket of each sale.
🟢Product badges
If you are taking part in the official campaign, and want to highlight products with a badge (in addition to the one assigned by the associated sale price), our team will help you set it up. This badge will be applied in a custom way to the products grouped for this Cyber.
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At Bolder we are ready to make your customers’ shopping experience perfect.
Remember to send all your questions and requests before Cyber to your assigned channel or to support
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